I went to a global marketing conflab to get the lowdown on how top CMOs are coping with the pressures of the Trump 2.0 era.

By Tassilo Hummel COGNAC, France - Christophe Fillioux's family estate in the cognac region of southwest France has survived ...

according to research by the World Federation of Advertisers (WFA). And 61% believe influencer marketing will become more important in the future. The use of influencer agencies has risen to ...

Accenture is using the World Federation of Advertisers’ open-source Halo code to build the Aquila platform and the Media Rating Council is guiding the process to ensure that it is built in a way that ...

The integration adds Compliant's data integrity signals to Fiducia's TrueCPM metric – which was first introduced in the 2023 ANA Programmatic Media Supply Chain Transparency Study, as a single ...

Compliant is a strategic partner of the World Federation of Advertisers (WFA) and works closely with the Association of National Advertisers (ANA). Learn more at www.compliant.global. DOWNLOAD THE ...

The lawsuit, filed by X last week, accused the World Federation of Advertisers and others of conspiring to boycott the platform, causing it to lose revenue. The federation has not responded in ...

Where the extra money comes from is anyone’s guess. Most likely, either someone else in the house earns the lion’s share of ...

Jan Alessie, Co-Founder and Managing Director of World Football Summit, commented: “WFS Rabat represents a key moment in ...

President Donald Trump's barrage of tariff hikes on U.S. imports is compelling countries and industries to adjust their ...

Protests were held in multiple Pittsburgh-area counties as part of the national “Hands Off” movement.