The group grew organically by 2.6% in Q2 2025 but cautioned about ongoing headwinds in the APAC region and geopolitical ...

26 th July 2025 marks the 10 th year of celebrating World Mangrove Day. Marking the occasion, Signature Packaged Drinking ...

When Havas Creative Network India announced Tina Mansukhani Garg as president of its creative agency in India, it signalled more than just a leadership change—it marked a strategic escalation of its ...

A search that started in April has ended in another win for Publicis Groupe, as the holding company has won the global media account for PayPal. WPP’s GroupM had held the PayPal media account since ...

Astronomer released a humorous video starring Hollywood actor Gwyneth Paltrow in its latest response to the high-profile Coldplaygate saga.

As startup founders want business outcomes, not media impressions, PR Ways’ founder explains why this is forcing PR agencies ...

Articles written by Kriti Bansal ...

McDonald's India (West & South) announced a brand film highlighting its newly launched ‘Protein Plus Slice’, featuring chef Sanjeev Kapoor. This marks the continuation of the successful partnership ...

Ignored by influencer budgets but trusted at the checkout, this cohort is reshaping luxury marketing with discernment, depth, and digital subtlety.

Our weekly roundup of the latest appointments and account wins news from Astra Studios, Karma Global, Raffles, SW Network, ...

After gradually pulling back from Google Shopping for a year, Amazon has come to a full stop, which could impact brands and ...

The cloud SaaS for media streaming heads for the public markets, marking a shift from backend tech to front-row relevance for ...