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AI may threaten your job and predict your death, but according to Gurdeep Puri, instead of panicking, it's time to embrace it ...
Meet the marketing leaders driving transformation, innovation, and impact across Asia-Pacific’s foremost brands.
From turning Vigil Aunty into a social media sensation to making Pixel credit cards the talk of the town, Ravi Santhanam ...
Campaign understands that both Mindshare and EssenceMediacom’s China chiefs are stepping down; WPP Media pushes regional ...
CMO Spend Survey finds average marketing budgets are at 7.7% of company revenue for a second consecutive year. However, half ...
Under Bell’s leadership, Cathay Pacific has not only strengthened its premium travel experience and cargo branding, but also deepened customer engagement, social impact and brand reputation. The past ...
As group CMO, Abdul Sani Abdul Murad is behind RHB Banking Group’s standout results and reputation, blending sharp strategy with creative firepower. 2024 was record-breaking for RHB. The bank hit its ...
Under Lex Bradshaw-Zanger’s leadership, L’Oréal’s global portfolio has flourished. The brand welcomed iconic brands like Aesop and 3CE into new Southeast Asian markets. Under his belt, innovative ...
Some might say leading marketing at a banking giant like ANZ is an easy ride. Astrud Burgess has proven it’s anything but—raising the bar since taking over from Sweta Mehra, and making big results ...
Marketing a destination is no easy feat, what more for a small city-state destination like Singapore which faces tough competition from neighbours that house white-sand beaches and lush forests.