New data from Nielsen and Edison Research's The Record highlights the continued strength of audio in the US media landscape ...
According to Ampere, streamers will account for 39% of content spend in 2025, swapping places with commercial broadcasters, ...
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...
Nielsen and Paramount have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media conglomerate’s properties.
The measurement agency expands its capabilities to count out-of-home viewing. The post Super Bowl LIX Eyes TV Ratings Record With Nielsen Expansion appeared first on Front Office Sports.
Months after its prior contract expired, Paramount and Nielsen are working together once again. This article, Paramount ...
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...