Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services ...
Paramount and Nielsen have renewed their measurement partnership after a four-month standoff, effective immediately, the ...
It’s rare that any series crosses 4 billion minutes watched on Nielsen’s weekly streaming rankings, and “Squid Game” is the ...
It’s likely that Squid Game will continue to put up impressive numbers, since according to Netflix the second season was ...
Q4 2024 Management View CEO Udo Lange highlighted the company’s strong Q4 performance, achieving EBITDA over $200 million for ...
The Super Bowl marks a major moment for co-viewing but it’s not the only TV programming people watch together.
New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...
Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...
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Nielsen told ad buyers that it plans to drop panel-only ratings later this year, a decision that publishers and buyers have ...