If it can be said that a company that can lay claim to nearly 12% of all U.S. video consumption has been flying under the ...
Studios will begin their upfront talks with media buyers in the coming weeks — with billions of dollars at stake — right as major advertising buyers are reexamining their budgets amid global economic ...
In a recent note, MoffettNathanson principal analyst Michael Nathanson revealed who Disney is losing its long-standing lead ...
YouTube is predicted to surpass Disney in media revenue, becoming the highest-grossing media company. In 2024, it earned ...
Nielsen data from February 2025 shows that YouTube accounted for 11.6% of total TV viewing time, its highest level recorded, ...
A new report indicates that YouTube could soon beat out the Walt Disney Company as the biggest media company in the world.
MoffettNathanson’s Michael Nathanson writes in a March 31 note that YouTube should be officially crowned the “new king of all ...
YouTube's revenue will surpass Disney's this year, making it the top global player in media, according to Wall Street analyst ...
Meanwhile, Nathanson predicts YouTube will surpass Disney’s $91.4 billion in overall revenue recorded in its latest fiscal ...
YouTube is really, really big. How big? It's about to leapfrog Disney to become the world's largest media company.