Columbus-based American Eagle Outfitters is in the news for an ad campaign featuring busty, blue-eyed, beauty Sydney Sweeney.

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They were almost paralyzed by their body positivity movement and were cautious about coming across too sexy,” according to retail analyst Gabriella Santaniello, who heads up A-Line Partners.

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Denim has been tied to dust-ups in America for decades because many groups want ownership of its cultural significance.

Notably, U.S. visits to American Eagle's ( NYSE: AEO) website have increased 60% year-over-year since the Sweeney campaign was launched, with a spike occurring on August 3-4 when President Trump made ...

Sydney Sweeney probably expected to sell denim when she signed on to promote American Eagle Outfitters Inc., not ignite a ...