Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Comedian John Crist discusses the uproar over the recent ad Sydney Sweeney appeared in for American Eagle on 'The Will Cain ...

American Eagle sparked a firestorm online late last month when the clothing company released a commercial featuring Sweeney, ...

An American Eagle ad featuring actress Sydney Sweeney drew criticism in July for its tagline “Sydney Sweeney has great jeans, ...

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

Singer Ash Ruder explained her viral "Blue Genes" song about family struggles has no connection to American Eagle's ...

Shares of American Eagle have been rallying due to a new ad campaign featuring actress and producer Sydney Sweeney. Critics ...

Controversy over Sydney Sweeney’s ad campaign may have hurt American Eagle, with in-store visits dropping 9% in the weeks following its release.

American Eagle Outfitters wanted to make a splash with its new ads starring actor Sydney Sweeney. The campaign has sparked a ...

Sydney Sweeney Has Great Jeans” ad as clever, 12% called it offensive, 40% said it was neither and 8% were unsure, according to the poll.

Americans Eagle shares rose more than 23% on Monday, Aug. 4, after President Donald Trump praised its controversial ad ...