This year's Sweet 16 and Elite Eight games at Lucas Oil Stadium welcomed tens of thousands of fans, and the action doesn't stop there. On Monday, March 31, we got our first look at the Final Four logo ...

One of the best rivalries in college basketball is between the Kentucky Wildcats and Tennessee Volunteers. Now in the first ...

Madness broadcast for Tennessee basketball vs. Kentucky mistakenly used a Purdue logo instead of Kentucky's UK logo during the game.

Women sports teams have grown in popularity, with huge fandoms for teams like WNBA’s the New York Liberty; the National Women ...

It's not easy to confuse Kentucky and Purdue's logos. Purdue and Kentucky don't have too much in common in logos or colors, and the thing they both may have in common is that Tennessee and Indiana ...

Indianapolis will help crown an NCAA men’s basketball champion next year when it hosts the Final Four for the ninth time. The ...

It’s not HBO, it’s Max — but the new standalone logo for Warner Bros. Discovery‘s streamer now certainly looks like HBO’s at a glance. The Max streaming service has quietly launched a ...

The Indiana basketball season came to an end when the Hoosiers were left out of the 2025 NCAA Tournament bracket, the end of the Mike Woodson era. Woodson announced on Feb. 7 that he would step ...

The Texas Longhorns have one of the most iconic brands in college sports. New men's basketball head coach Sean Miller will try to take the program to the same heights as football reached.