Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...

If Nike never touched the Killshot 2 again, it’d still go down as one of the brand’s best designs of the 21st century. Fortunately, the Swoosh has no intention of turning its back on perhaps its most ...

Sixty-seven years after co-founding Reebok, 89-year-old Joe Foster is now partnering with a 25-year-old entrepreneur to market what the pair say is the first artificial intelligence- designed ...

Nike has officially announced that Air Jordan 1 High OG 'Black Toe' will hit shelves. It's a colorway that marks the history of Air Jordan.

Nike Suede and ballistic nylon make the upper, both colored black for high-contrast look against the shoe’s white-leather ... this is the first to feature a black-and-white upper on top of the ...

Soccer nostalgists are in for a serious treat, as one of Nike's most iconic football boots is being transformed for wear off ...

Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

Other shoe companies have 3D-printed shoes; Nike and Adidas ... “It went from the first stages of these concepts, generating the artwork, then we had our designer make a sketch based on that ...

This is the second official Nike ad for his shoe. The Book 1s' first TV ad was in April 2024 ... who played Gump in the original film. One of the scenes shows Booker being given a pair of his ...

His iconic Nike Air Diamond Turf 1, reintroduced in its original 1994 ... closer look at the shoe’s history reveals its true roots lie in Atlanta. The Diamond Turf 1 was first released during ...

"From performance to design, every aspect of this shoe reflects my passion for ... and I've never met an athlete that can sketch like Shai. When we first met, I introduced myself and told him ...