With a powerful logo and striking color, the brand captures and amplifies the spirit and energy of the WTA, bringing the drama of women's tennis to life like never before. Honoring the WTA's ...

standalone women’s tennis product in the world. These are the sorts of issues that promise to be defining for the WTA over the next few years — once debates over colors, fonts and logos subside.

The Women’s Tennis Association (WTA) has rolled out a new identity in a bid to transform the sporting body into an entertainment brand. Nomad and Chapter X created a new brand strategy, logo, colour ...