Brady Smigiel signed an NIL deal with Four Arm Fund, a firm that will invest the earnings of the four-star Newbury Park High ...

When Deion Sanders speaks, people listen. As the head coach of the Colorado Buffaloes, Sanders’ influence extends far beyond ...

MyAngel Ross a Black girl flag football player is the first-ever athlete at her Georgia high school to sign NIL deal.

But in the NIL era, a typical power conference basketball starter gets anywhere from $200,000 to $800,000 a year to play, ...

Nika depicted with sword and shield, shield bearing a symbolic design possibly representing celestial bodies. Reddit theory ...

Maryland freshman star Derik Queen has officially joined the ranks of college athletes landing major NIL deals, signing a ...

Nearly every year there’s at least one underdog that rises from obscurity in the NCAA Tournament to capture the hearts of ...

Ohio State student athletes are receiving tax support sessions from Intuit TurboTax to help them navigate the complexities of NIL deals. The workshops cover topics such as taxable income ...

Florida lawmakers are at a standstill after three days of meetings about NIL deals. "NIL" lets collegiate athletes profit when their name, image or likeness is used to help a school or business make ...

Michigan’s football program flipping five-star quarterback Bryce Underwood from LSU in November represented a shift in the Wolverines’ name, image, likeness (NIL) philosophy. After landing the ...