Gisele Bündchen appears in a fashion campaign for Marc O'Polo's spring/summer 2025 collection. In a promotional video, the supermodel says the brand focuses on sustainability and natural fabrics.

The collection combines Butrym's passion for vintage-inspired craftsmanship with H&M's accessible fashion approach.

Nudie Jeans expands in the UK with a new Shoreditch “denim kiosk,” part of a strategy to grow its physical retail footprint ...

Gisele Bündchen is behind the camera again. The longtime model, 44, fronted Marc O’Polo’s spring 2025 campaign, which marks her first fashion ad since welcoming her third child, a baby boy, with ...

Research identifies why most fashion rental companies fail despite consumer interest, advocating for specialised services ...

From searching for a maxi dress to falling in love with a mini, and 50kg coats, new bride Lykke Glommen talks the ups and ...

The Swedish brand is focusing on building its physical presence at home and abroad after hitting approximately $6.5 million ...

These are the stories making headlines in fashion on Monday. Stockholm Fashion Week returns. Stockholm Fashion Week, which ...

Six years after it was abruptly cancelled, the Swedish event will return this June — and for the first time, it has ...

H&M is not the first brand to experiment with AI-generated marketing. Fashion companies such as Hugo Boss and Levi Strauss & ...

Scotland began the World Curling Championships in perfect fashion with back-to-back wins over Austria and Japan in Moose Jaw, ...

Princess Madeleine of Sweden stepped out in yet another stylish structured suit this week, adding an impressive new two-piece to her already incredible collection of suits. At the Art of Beauty & ...