How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

Tasked with creating a healthcare brand aimed at Indigenous Americans, global design consultancy Elmwood looked for inspiration in the traditional craft of quiltmaking. Will Hurrell, of Will Hurrell ...

Holt-Oram syndrome is a condition that affects one out of every 100,000 people. It is rare, but it runs in Nicole Urteaga’s ...

The word “trademark” may sound like legalese, but learning how to trademark your logo doesn’t have to be a painfully complex ...

In retirement, Roger Federer continues to have a major impact on the sports world. Since partnering with On in 2020, the ...

The NFL logo and theme art for Super Bowl LIX features beadwork from Tahj Williams, a queen of the Golden Eagles Mardi Gras ...