Two-thirds of retailers offer loyalty programs, Salesforce found. Rewards play a powerful role in retaining customers, ...

If people are actually excited about the experience, we can drive loyalty — then they talk about driving basket size, using the agents not just to deflect but to grow.” Dig deeper: Salesforce ...

IBM helped the oil and gas company pull data from more than 5 million loyalty shopping transactions each month. MOL leveraged IBM Watsonx and Salesforce’s Marketing Cloud, Experience Cloud and ...

From Salesforce Marketing Cloud to Sprinklr, we explore the top global MarTech products that are making waves internationally ...

Continuing its history of innovation, Genesys released over 150 new AI features during fiscal year 2025, a more than 2X increase year-over-year, to help enable organizations to provide more seamless ...

Singapore Airlines and cloud-based ... officer at Salesforce said, ""The rise of digital labour, powered by autonomous AI agents, is not just reimagining the customer experience, it's transforming ...

With this integration, Salesforce Commerce Cloud merchants can now proactively detect, investigate, and resolve critical site issues faster, ultimately protecting revenue and optimizing customer ...