Have you ever wondered how Instagram's most aesthetically pleasing beauty and fashion content creators approach their big day ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

I can no longer keep up with Millie Bobby Brown’s hair transformations. One day she’s rocking a full Pamela Anderson–inspired ...

From buttery pops of yellow to hema-free options, our team's April manicures are a dreamy mix of pastels and sheer ...

There are beauty icons, and then there is Dolly Parton. For over six decades, the legendary country singer and songwriter has ...

We’re sure we don’t need to tell you that Jennifer Lopez is a beauty icon – and has been for decades. Breaking onto the scene ...

Mrunal Thakur serves up a dose of happiness on our Instagram feeds with her latest social media post that showed off her ...

In honor of her 36th birthday, here are the best beauty moments from the two-time New York Times bestselling author and ...

Malaika Arora stunned fans in a beige dress featuring elegant details like a gathered drape and a one-shoulder sleeve. She accessorised her sophisticated silhouette with gold earrings, adding a touch ...

As a beauty editor, I know the products my mum needs before she wants them - with ESPA, Perricone MD, Jones Road and Medik8 ...

The model celebrated her April Vogue cover by starring in a "Hairspray"-themed video that included an array of hair looks ... expertise focus on fashion and beauty content with an emphasis ...

A Hair Chameleon: Millie Bobby Brown's Transformative Looks ...