Nike is in a slump. It’s hired Kim Kardashian to help ‘In real life, a lot of that pie is gone’: Former NBA star Lou Williams explains why players ‘go broke’ within 5 years — breaks down how $5M ...

Travis Bell is the owner of Celebrity Machines and a lover of star cars. At one time he was undoubtedly the world's biggest Dukes of Hazzard fan and curator of the ongoing history of the cars. Here's ...

Mikayla Blakes is The Associated Press women's college basketball player of the week. The freshman guard set the NCAA ...

Ionescu also shared with For The Win why Breanna Stewart’s leadership mattered during the Liberty’s title run, what she ...

Nike's move to appeal to more female athletes continued with its first Super Bowl ad in 27 years.

Nike dropped three new soccer cleats last week, spotlighting six international soccer stars in another push into the women's ...

The winner of last week’s SouthCoast Girls Basketball Player of the Week poll was New Bedford’s Zaria Anderson. Anderson received more than 83% of the vote to earn the honor. In two games ...

NBA All-Star 2025, in collaboration with the Golden State Warriors, will deliver five days of social impact and youth ...

NBA to host 1st Total Health All-Star Walk and 17th annual NBA Cares Day of Service, in addition to numerous other events.

Two Super Bowl ads were the subject of online criticism by advocates for protecting female athletes from trans inclusion amid ...

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

Clark starred in Nike's first Super Bowl ad in 27 years, joining fellow WNBA players A'ja Wilson and Sabrina Ionescu, USC star JuJu Watkins, and other women's athletes in the 60-second spot. The ...