AWISEE has recognized the shift in marketing trends and expanded its reach to a global scale, with a strong focus on the US ...

TALA, founded by Grace Beverley, fills the gap for sustainable athleisure that performs and doesn’t cost the earth. The brand ...

Influencer marketing has rapidly emerged as one of the most effective strategies in the digital age, transforming the way brands connect with consumers.

A new survey by iCubesWire reveals that IPL influencer marketing is driving strong consumer engagement, trust, and even purchases. With 65% recall, 59% engagement, and 14% direct conversions, brands ...

Creators are driving engagement not just about IPL matches and young stars, but also about life off the field.

At the Pitch CMO Summit Mumbai 2025, industry leaders explored how brands are navigating influence in today's complex content ...

As the creator economy matures, the most forward-thinking brands are rethinking their approach—not as buyers of influence, ...

Discover how Brand Influence Agency’s unique approach to community influencer marketing has created a dynamic ecosystem of ...

Catalyst Campaigns, an award-winning digital marketing agency led by Scott Goodstein, has been recognized with two prestigious accolades at the 2025 Reed Awards, hosted by Campaigns & Elections ...

In his first-ever YouTube video, Sean Frank—the CEO of wallet brand Ridge—unpacks what most CMOs would consider proprietary ...

Former top 20 tennis player Daria Saville said she’s “salty” that WAGs and influencers are getting brand deals over “actual ...