The collab dropped at the Grammy's and ahead of the Super Bowl, but Todd Kaplan says its been a year in the making.

"HEINZ Ketchup is made in Canada, by Canadians, using Canadian tomatoes," Kraft Heinz said in a statement. The company then ran a full-page ad in the Monday edition of the Globe and Mail, touting its ...

The effort debuted during the Grammy Awards on Feb. 2 with a 30-second ad that plays off a 2018 Heinz Ketchup ad and promotes a new limited-edition flavor, the brand’s first co-created product in the ...

The collaboration officially kicked off with a short film, which depicts a classic Heinz Ketchup ad that takes a surprising turn, as it morphs into a teaser for Mustard’s limited-edition flavor ...

In mid-2023, Heinz announced its first-ever digital sauce dispenser, which allows consumers to personalize their sauces.

Heinz is teaming up with hip-hop hitmaker Mustard, who went viral for a memeable mention in Kendrick Lamar's "TV Off," for a ...

In its latest collaboration with Dijon McFarlane, aka DJ Mustard, Heinz has launched a limited-edition mustard offering.

But “buying Canadian” is more complicated than it may seem. Supply chains in Canada and the U.S. are so enmeshed that it can ...

Amid a "buy Canadian" push inspired by trade tensions with the U.S., some multinational food and beverage companies are working hard to highlight their Canadian-made products.