There is plenty of nostalgia at Black Mountain, New Hampshire's oldest ski area. But it's also something of a tech laboratory these days, thanks to a new owner who hopes to boost efficiency and ...

Bluetooth technology is used by millions of people every day, but many are unaware of the fascinating history behind the name ...

Mercedes-Benz CLA may be an entry-level model, but it's leading the way with new tech and EV hardware improvements.

Max just got a new logo. Again. Two years after rebranding from HBO Max to just Max with new a bright blue-and-white logo, ...

Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

There is plenty of nostalgia at Black Mountain, New Hampshire’s oldest ski area. But behind the scenes, the experience is now ...

In 1858, it became the official brand logo, and by 1907 it began gracing every Peugeot car IBM was among the early tech companies that used a logo. Several name changes, including International ...

The logo's simplicity and clarity have contributed to its iconic and lasting appeal, enduring through Apple's branding evolution. For years, tech enthusiasts and Apple fans have insisted that the ...

Like many of the best car logos, the Tesla logo was originally conceived to look good on the front of vehicles, which it why ...