PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

It wouldn’t be Copenhagen Fashion Week without a hefty dose of fresh-faced minimalism, but there were plenty of bold beauty ...

Rakul Preet Singh looks stunning in a striking black minidress with an unique halter neckline and edgy steel bolt accents.

Teen Vogue editors compiled some of the hottest trends they saw at New York Fashion Week both on and off the runway. Scroll ...

Footwear brand Dr. Martens just released a line of stylish 90s-inspired shoes. We rounded up our favorite pairs from this drop which you can shop online.

Wispy bangs are the next biggest hair trend of 2025. Here, a celebrity hairstylist shares how to style them and what to ask ...

We may earn commission from the links on this page. We often hear from friends and Insiders that they’re using less makeup as they get older. Some say they’re finding that it "stopped working," ...

From Kylie Jenner to Kelly Rutherford and Dua Lipa... See who stood out on cobbled streets of the world's premiere fashion ...

If 2024 was a year of experimentation, 2025 is about owning it. Here's what’s set to dominate your makeup bag this season ...

Learn about the best new hair, makeup, fragrance, and skin-care beauty products launching in February, according to our ...

decked out in a head-to-toe Louis Vuitton ensemble that offered a grunge, Blair Waldorf-inspired take on TikTok's loud-luxury trend — perhaps a callback to the Y2K aesthetic she sported ...

Crafting the perfect smoky eye or no makeup-makeup finish isn't always easy no matter how many TikTok tutorials you've watched. But aside from having the necessary skill to pull off a glamorous ...