An audit reveals that many followers of Kardashian-Jenner brands are fake. Brands like Khloes Good American, Kourtneys Poosh, ...

Sihoo, a global leader in ergonomic furniture, successfully held its “2025 Brand Globalization Strategy ...

The landscape of debt management is undergoing a significant transformation, moving away from traditional, often intrusive methods towards more sophisticated, empathetic, and efficient strategies.  At ...

You can find a high-quality, affordable engagement ring if you know where to look. Here's where our editors recommend ...

Digital marketing has always been a dynamic domain; businesses need to stay in sync with the trends to pace their efforts with the competition. Marketers have moved past a simple rationale of ...

AC Milan are pleased to announce a new partnership with Reals, a company renowned for its excellence in Brazil's sports betting and online gaming market, which will become the Official Regional ...

In gaming, engagement doesn’t end at the first install. More than 70% of buyers make repeat purchases, which highlights the long-term value of retaining players. With 3.32 billion active video game ...

The benefits of a celebrity partnership are clear for Freemans, but what benefit does this type of advertising have for brands more broadly. According to Charlotte Ayoub, managing director of TLC ...

By putting content at the core of its ecosystem, Shopee is helping brands and creators connect with audiences more meaningfully—and convert with impact.

In-person corporate events are back, and they’re bigger and bolder than ever. It’s less of a trend and more of a pendulum swing. After years of going all-in on our digital world, people are seeking ...

You’re missing one critical strategy for a successful global rollout: localization. Simply translating your app isn’t enough. Localization is a strategic approach that adapts keywords, metadata, ...

Live commerce is delivering thousands of hours of fully engaged, 100% leaned-in attention—and brands are barely noticing, says brand advisor Dominic Powers.