Platform updates are available immediately, empowering SMBs to deliver seamless, consumer-grade digital commerce experiences for B2B  Quebec, Canada —February 6, 2025 —k-ecommerce, a leading B2B ...

And 71% of B2B buyers expect personalized interactions ... static emails or brochures cannot by speaking to a prospects or customer's exact situation, industry, and stage in the buyer's journey. In ...

AI-powered assistants are firmly embedded in B2B technologies and workflows ... interactions throughout the purchasing journey and post-sale customer experience. AI coworkers such as virtual ...

Forrester evaluated the 8 top Order ... ROI is proven early. Examples of customer results across the customer journey include: a 93% reduction in canceled orders, a 52% reduction in shipping ...

The future of B2B marketing measurement ... 360-degree view of your buyer journey. “What we really need is a tool that can provide a single, 360-degree view of the customer.

Forrester (Nasdaq: FORR) today announced that rock band O.A.R. will be this year’s headline performer at Forrester’s B2B Summit North America, taking ...

B2B Summit is the must-attend event for marketing, sales, customer, and product leaders to adapt to changing buyer dynamics and achieve revenue growth Featuring more than 100 dedicated interactive ...

B2B Summit is the must-attend event for marketing, sales, customer, and product leaders to adapt to changing buyer dynamics and achieve revenue growth Forrester (Nasdaq: FORR) today announced that ...

B2B Summit is the must-attend ... nationwide to this year’s Summit." Forrester (Nasdaq: FORR) is one of the most influential research and advisory firms in the world. We empower leaders in technology, ...

A simulated buyers journey shows how ChatGPT search influences B2B buying through research, decision-making and vendor discovery. The post How ChatGPT search reshapes the B2B buyer’s journey appeared ...