Martin had met Malbon a few years earlier and struck up a relationship. Day's deal with Nike was up (he was with Adidas at ...

Elena Delle Donne, a 2-time WNBA MVP, Olympic Gold Medalist, and Delaware high school basketball's all-time leading scorer ...

UCLA guard Kiki Rice, the first female athlete to sign an NIL deal with Jordan, has been a key part of the Bruins' run to the Final Four this season.

On Sunday evening in Tampa, the NCAA will crown a new national champion in women’s basketball. The next night in San Antonio, it will be the men’s turn to hoist ...

Li Na, one of the most accomplished Asian players in WTA history, played a pivotal role in the growth of tennis across China ...

The Los Angeles Chargers have signed former Australian rugby star Jordan Petaia as part of the NFL’s International Player Pathway program ...

Sam Kerr has made a statement with candid photos showing the Matildas captain sporting a blunt T-shirt message the day after ...

Incoming Australian Olympic Committee (AOC) chief Mark Arbib hopes the 2032 Brisbane Games will persuade the nation's talented young athletes to pursue medals over football careers.

To move its cultural momentum forward, the Mercedes team had to come up with a plan. It quietly listed a “clothing executive” job, a hybrid styling and fashion partnerships role. By early 2025, ...

When Serena Williams retired, she culminated a groundbreaking career where she won 23 Grand Slam titles while breaking ...

Dyson Daniels has capped off his historic season with another major career move, officially making the jump from Nike to ...

Puma SE is poised for a turnaround with strong growth plans in the US market and strategic athlete endorsements. Read why ...