“If I’m going to wear a brand name, I prefer it to be discreetly placed and tone on tone, so it feels more textural or ...

But logos, particularly unfamiliar, abstract logos, can function something like Rorschach tests, compelling us to project our ...

which show the original logo morphing into the geometric version. According to Trollbäck+Company, the studio reduced the updated mark down to its core components, broke it apart, and then used the ...