But having joined the business in January as vice-president for consumer and business marketing, she was quickly promoted to ...

Six sustainability-focused brands have each been awarded a share of £2m in media spend to bolster growth via TV advertising.

If brands invest in grassroots sport, their investment will deliver long after the big tournament buzz. Brands are missing ...

The Coca-Cola Company says the personalised pack campaign, which returned earlier this year, is driving single-serve ...

Brand partnerships are allowing Netflix to create cultural cut through that is helping its biggest shows become cultural ...