Louis Vuitton announces make-up range La Beauté – with Pat McGrath at the helm
French fashion house Louis Vuitton has announced its first foray into make-up in the form of La Beauté, a luxury cosmetics line set to launch later this year. The news comes alongside the exciting revelation that renowned make-up artist, Dame Pat McGrath, will be heading up the launch, working with the brand as its cosmetics creative director.
This is just the beginning,” McGrath tells Vogue mischievously. “We are setting a new standard in luxury beauty.” ...
Louis Vuitton's choice of makeup artist Pat McGrath shows "their aim to excellence and innovation in [the] newly introduced ...
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