When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

Though spending forecasts are bleak, value-focused messaging and smart social media plays could help brands transcend the ...

The 4-time Grammy winner, 37, name-dropped the "Euphoria" actress in her new song, "I'm Goin' In Till October." ...

American Eagle stock popped 24% Monday after Trump posted that he loved the company's jeans ad featuring Sydney Sweeney as ...

Dr. Phil has blasted the outrage over Sydney Sweeney's controversial new American Eagle ads, and he plans to buy the brand's ...

Dr. Phil McGraw spoke out in support of American Eagle’s controversial campaign featuring Sydney Sweeney. During an ...

American Eagle Outfitters wanted to make a splash with its new ads starring actor Sydney Sweeney. The campaign has sparked a ...

Dr. Phil railed against the outrage over actress Sydney Sweeney's "Great Jeans" ad with American Eagle, and vowed to buy all of his female family members a pair of the jeans to "show support." ...

President Trump said he liked American Eagle's ad with Sydney Sweeney, reportedly a Republican. He knocked Taylor Swift, who ...

Lizzo is calling out Sydney Sweeney ‘s controversial American Eagle jeans ad in a new song. On Wednesday, the four-time ...

U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign starring ...