Reynolds’ weekly column exploring songs and scenes at the intersection of music and digital culture, separating shitpost genius from shitpassé lameness. This week, Kieran tests their tingle tolerance, ...

Viewers can hear ambient noise from the plane and the chains, which mimics ASMR videos some people use for relaxation and sleep. Elon Musk was a fan. “So based,” the tech mogul wrote on X. “ ...

Teenage pop sensation, first musician born in this century to get a No. 1 single, the female artist to log the second most Hot 100 songs at one time, and ASMR icon? Yep, one look at YouTube will ...

But does autonomous sensory meridian response, known as ASMR and increasingly popular on YouTube and TikTok, really help people sleep?

These videos, to varying degrees, all have the ability to produce autonomous sensory meridian response, better known as ASMR. In a nutshell, this refers to a bodily response to visual or auditory ...