In the fitness and wellness community, matcha tea has become a favorite drink for those seeking a clean energy source and health benefits. This vibrant green powder, rooted in Japanese tradition, has ...

From lattes to skincare, matcha is everywhere — but Japan’s ability to produce it isn’t keeping pace. Tea farms are ...

The tea extract market is estimated at USD 2.99 billion in 2025 and is projected to reach USD 4.36 billion by 2030, at a CAGR ...

A global matcha shortage is expected this spring, according to multiple reports. However, experts note that matcha lovers shouldn't panic just yet as steps as suppliers in Japan, along with the ...

As the matcha craze sweeps across the globe, Japan is faced with a dilemma: keep up with skyrocketing demand or risk losing ...

Is it Martha? Is it maga? What is it?” His bewilderment echoed that of many who find themselves faced with the trend of powdered green tea - a beverage that locals are suddenly more eager to sip ...

Matcha green tea, a finely ground powder of specially grown and processed green tea leaves, has taken the dessert world by ...

With its exceptional balance and versatility, Encha Matcha Ceremonial-Grade offers a full-bodied flavor, which earns it our ...

Naturally caffeine-free, Kuwa Matcha is a finely ground, bright green powder that has been enjoyed in Japan for centuries. Instead of using tea leaves, it's made using mulberry leaves, which means ...