After being turned on, Mr. Peanut holds up a container of Planters and says, “Ahh, nuts,” a reference to the brand’s ongoing ...

With sales finally on the rebound, Hormel is giving its most dapper mascot a starring role in both a Netflix movie and a multibrand media play. Mr. Peanut has been rocking that cane and monocle ...

Spoiler alert: Mr. Peanut is one of the unexpected stars of Netflix’s anticipated sci-fi film The Electric State, and Planters is “super-pleased” about how its mascot is portrayed in the movie, said ...

One of advertising's most famous mascots, Planters' Mr. Peanut, is about to become a movie star in Netflix's The Electric ...

11—Mr. Peanut and the PLANTERS NUTmobile are making their movie debut in ... These ads will begin airing on March 10 across multiple channels including Netflix's ad-supported plan. In the :30 spot, ...

Additionally, the beloved PLANTERS® NUTmobile — a 26-foot-long, peanut-shaped vehicle — adds ... across multiple channels including Netflix's ad-supported plan. In the :30 spot, the film's ...

Directed by AGBOs The Russo Brothers and starring Millie Bobby Brown and Chris Pratt, The Electric State is set in the aftermath of a robot uprising ...

it might alienate some fans — as was the case with Planters when it killed off Mr. Peanut only to reincarnate him as Baby Nut in a 2020 Super Bowl ad. On Wednesday, after watching the saga play ...