The athlete has an NIL valuation of $6.5 million. Keep in mind, the 19-year-old is still in college. The minimum salary for an NFL rookie in 2024 is $795,000. Meanwhile, college athletes are ...

Thanks to Name, Image, and Likeness (NIL), March Madness is no longer just a proving ground for athletes—it’s their prime earning window. However, this year’s tournament could be a turning ...

Ohio State student athletes are receiving tax support sessions from Intuit TurboTax to help them navigate the complexities of NIL deals. The workshops cover topics such as taxable income ...

BYU Cougars football players once saw NIL as a path to financial stability, but it became a source of frustration and uncertainty for some. Rather than providing consistent support, the school’s ...

Depending on where you stand, you either think it’s great to give some leverage to the student-athletes, or you think NIL deals are turning collegiate sports into professional sports.

Rep. Dixon McMakin, R-Baton Rouge, said he is preparing to file a bill for this year's legislative session that would exempt compensation student athletes earn from NIL deals from state income tax.

Michigan’s football program flipping five-star quarterback Bryce Underwood from LSU in November represented a shift in the Wolverines’ name, image, likeness (NIL) philosophy. After landing the ...

CHAMPAIGN, Ill. — Name, image, and likeness (NIL) deals have transformed college athletics, but not everyone believes the changes are for the better. Former Illinois guard Stephen Bardo shared ...

The introduction of Name, Image, and Likeness (NIL) publicity rights has fundamentally transformed amateur and ultimately, professional athletics, a change promulgated by the NCAA v. Alston case.

The name, image, and likeness (NIL) system in college athletics has been welcomed by student-athletes who have been able to cash in on brand partnerships, some of whom are making millions fresh ...

NIL deals allow student athletes - usually in college - to profit from their name, image and likeness (NIL). Florida is one of the few states that allows high school athletes to profit from their ...

In the past few weeks, reporters Mike Waters and Chris Carlson have done an excellent job explaining how the changing landscape of college athletics, specifically NIL and the transfer portal ...