Millie Bright jumped up and down testing willpower and strength between pristine white kitchen drawers filled with cutlery and dog kibble. A change of direction. Left, right, a rogue jumping jack.

Young stars like Alyssa and Gisele Thompson, Jaedyn Shaw and Kennedy Fuller are part of the league’s first generation of ...

Nike and the NWSL's creative brains were not focused on 2023, though; there were 2025 looks to discuss. Such is the intricate process to create fresh designs for soccer teams, who debut at least ...

Arnold's move to Real Madrid seems as close to finished as possible. What are the Spanish giants planning for their new toy?

NWSL As the 2025 National Women’s Soccer League season inches ever-closer, the league and Nike have released brand ... utilizing a two-tone kit. The blue shorts match the blue collar and sleeves ...

McKenna Whitham, 14, became the youngest-ever footballer to play in the NWSL after coming off the bench in NJ/NY Gotham FC's ...

Each of the 15 most innovative companies in advertising and marketing built strong campaigns using cultural cachet.

“Everyone knows how much I love SeaVees sneakers by now,” admits Assistant Commerce Editor Natalie LaBarbera, “but these ...

The National Women's Soccer League season is just two weeks ... except that there are certainly Nike template kits and attempts to mix up the Nike template kits. Anatomy of a kit: Inside the ...

A loss in the Nations League semis was brutal, but it doesn't quite rank up with some of the biggest gut-punches in USMNT history.

It isn't the first time in her short career that ... the youngest women's soccer player and youngest athlete in any sport to sign a name, image and likeness deal with Nike. Whitham's contract ...

Her first job with Nike was as an equipment designer for the U.S. women’s soccer program ... amazing how small a program we are, and how short of time we’ve been in existence, and the reach ...