Over the years, the allure of the NBA All-Star Game has diminished slightly. The league has tried a bunch of different quirks ...

The NBA All-Star court and the three NBA All-Star uniforms draw inspiration from the vibrant cultures of San Francisco and ...

This Nike Foamposite One "Venom" is another bright colourway we'd like to see on the iconic '90s basketball shoe. Read More ...

The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel.

It’s a bit like the Air Jordans 10 years later ... In fact, many halftime commercials are now mini movies in themselves, with A-list actors, storylines, and even teaser trailers released ...

Between Tool Shaq (Home Depot), Shaq-A-Licious (Hershey’s), Shaqtin’ A Fool (TNT) and Shaquille O’Deal (Klarna) — and that’s just the tip of the Shaq-berg — the most visible brand in the NBA is 7-foot ...

with a black rectangle over the famous Air Jordan logo. The paint scheme is in celebration of the 40th anniversary of the famous Air Jordan 1 shoe, which the NBA wanted to prevent Jordan from ...

Nike’s Jordan Brand is reportedly set to bring back a beloved sneaker with the release of the Air Jordan 1 Low “Black Toe”.