Fast food giant McDonald's Corp. is using mobile coupons in parts of the western United States timed with the launch of its new iced coffee beverage. The promotion, enabled by Cellfire, offers ...

McDonald's is celebrating 50 years of breakfast service by bringing fans all-new treats and plenty of discounts. On Tuesday, the company shared more about its history with breakfast, which all ...

McDonald’s is reportedly developing a rewards program that hinges on targeted offers for driving frequency and discounts based on previous purchases instead of relying on broad-appeal coupons ...

Serving up mobile coupons Consumers who opt to download the McDonald’s app, which is powered by Mowingo, will have access to a slew of features designed to augment their dining experience ...