After a 10-year run, Monster Beverage (NASDAQ:MNST) will continue to be the official energy drink of the UFC (TKO), making this partnership the longest sponsorship deal in the history of both ...

Hell Ice Coffee has emerged as a distinct brand after years of success under the Energy Coffee banner. With a refreshed brand ...

Despite its close relationships with brick-and-mortar retailers, PepsiCo has invested in omnichannel capabilities and a digitally enhanced supply chain that positions the firm for growth even as ...

Celsius' (NASDAQ: CELH) stock closed at its all-time high of $96.11 on March 13, 2024. That represented a stunning 5,310% ...

Reign Storm, the leading zero sugar plant-based energy drink, is transporting fans to an island in the sun with its new Reign Storm Tropical.

There are sodas made with mushrooms that supposedly improve mental clarity and juices packed with bacteria that claim to enhance digestive health. Water infused with collagen carries the promise of ...

10 easy recipes with less than 10 ingredients to cook this week If you’ve got the olive oil and a few other basics, we’ve got the bright, beaut Jessica Brook recipes to see you through the ...

might push more consumers to focus on clean labels and better-for-you ingredients in energy drinks, and whether this will impact formulations for Monster’s beverages in the future.

Medical experts caution that while these ingredients have been studied individually, their combined impact within energy drinks is still a growing area of research. Early findings suggest they may ...

Monster Energy Yamaha MotoGP took the covers off their 2025 colours in Kuala Lumpur on Friday, staging a star-studded event alongside new Yamaha stablemates Prima Pramac Yamaha. For Fabio ...