Amazon Ads’ head of live sports sales discussed NBA packages, upfront approach and “Thursday Night Football” takeaways.

With the streaming and e-commerce giant set to take over a significant package of NBA rights this fall, moves are afoot to ...

Media agency Elevate is using AI to find what makes fans tick, with a solution for targeting specific sports and ...

Kansas City Chiefs quarterback Patrick Mahomes is sharing his thoughts after facing off against the Philadelphia Eagles in ...

Top brands advertising on WPL 2 live matches included Hero Vida V1, H&M, JioCinema, Apar Anushakti and World Gold Council ...

Watch all of the best 2025 Super Bowl commercials, including Big Game ads featuring Ben Affleck, Matt Damon, and more.

It was an unprecedented number, according to Ad Age. These ads ... the fourth quarter. Like e.l.f., it aims to redefine femininity and how women fit into sports, by showing a little girl who ...

Sources say that the all-in cost for a Big Game commercial this year is $10 million to $12 million on the low end, and $20 ...

Football wasn't the only sport in the spotlight on Super Bowl Sunday. Google featured the Rock Hill-based American Cornhole ...

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

If nothing else, the ability of the Super Bowl to get more than 100 million Americans to watch ads as they’re being broadcast ...

Every year, the Super Bowl isn’t just about the game — it’s a cultural event. While the halftime show and big-budget commercials often steal the spotlight, some ads rise above the spectacle to send a ...