Following is a transcript of the video. This is the logo for the sports teams at the University of Arkansas at Pine Bluff. At first glance, all you see is a lion. But take a closer look.

The word “club” must be present if there is a varsity sports counterpart ... You can request a prepared logo from the Sport Club Identity system available through the Marketing Office. The designs ...

The late 1940s ushered in a wave of unique, colorful logos for college sports. The trend continued for over 50 years until athletics programs began to embrace minimalistic designs at the turn of ...

In the lead-up to the franchise’s 100th season, one of the NHL’s Original Six has created a unique logo to mark the occasion.

Expanding on the success of the MLB Debut Patch, Topps, MLB and Nike have partnered to recognize baseball's elite performers ...