Offered in red and blue cotton, the complementary pajamas are cobranded with the designer's word mark and the La Première emblem.

The navy-blue loungewear set is the first to be created by a designer and will be given to La Première customers from Thursday.

Richard King is founder of The Cotton Textile Company and owner of Creek Lifestyle store. He is from a family of shopkeepers.

Why Nuuly, Miu Miu, Moncler, and more are among Fast Company's Most Innovative Companies in fashion and apparel for 2025.

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