Riverboat Louis Armstrong has been transformed into a Cheetos-themed boat for Super Bowl week. Sign up for our Newsletters Chester the Cheetah is riding on top of the boat, cruising the ...

Jada Toys takes on the world of Scooby-Doo as they unveil a new set of 1/12 scale action figures with the gang and monsters ...

A few days after that original leaked memo, Chester Cheetah himself posted a video on the Cheetos Instagram insinuating that he was the one who leaked the new flavor.

The commercial begins on a hilltop, with Cheetos' Chester Cheetah — shades and all — speaking i to a walkie talkie with his sidekick, Mountain Dew's Puppy Monkey Baby. "Release the hounds ...