This integration into daily life gives audio a distinct advantage over visual ad formats. Unlike video (or even print), which ...
Until now, audio ads have lacked reliable attribution with real business results like foot traffic. While most ad platforms measure audio ad performance through media metrics like impressions or web ...
Revolutionary Audio Technology Achieves Up to 500 Percent Efficiency    Mesa, Ariz., March 20, 2025 – DSP Solutions, Inc., a ...
Programmatic audio enhances efficiency, enables scalable campaigns, and ensures ads seamlessly complement the listener experience. This shift in listener behavior has positioned programmatic audio ...
Created in-house by Sky Creative, the innovative campaign revolves around a ‘club classic’ audio ad that blends sounds from the tennis world with Miami’s renowned nightlife. The event will be covered ...
AudioGO is setting a new standard in digital audio advertising by leveraging advanced AI technologies to simplify and enhance the ad campaign process. The result is a democratized, accessible ...
“The report highlights the strength of the digital audio ad industry in terms of investment but also its expansion within the digital ecosystem,” said Gai Le Roy, CEO of IAB Australia.
Despite concerns over the rise of video podcasts across digital platforms, audio remains king when it comes to Gen Z preference.
Spotify has borne the brunt of a lot of criticisms, not just because of its ads-in-Premium bug but also its five-year lossless audio delay. There’s a lot of pressure on Spotify to get it right ...
Here’s how it works. Reviewing the best MP3 players is no simple task. These pocket-sized devices have evolved into high-resolution audio players, equipped with advanced digital-to-analog ...
Windows is full of suggestions and recommendations to try out new apps and features, which we sometimes refer to as ads. But the Windows 11 Surface app is an actual nest of advertisements ...