Simple yet effective, this ad is another prime example of subverting expectations. While typically sports branding ads sell ...

In her first-ever interview, the 20-year-old college student spoke about she's hoping for in her career, staying out of ...

Apple Martin told 'Interview' magazine that she received backlash after appearing at the 2023 Chanel fashion show in Paris.

Apple Marketing Philosophy is still guiding Apple's success. The principles of Empathy, Focus, and Impute help Apple stay ...

Apple TV+ seriously put its back into it when introducing the world to Lumon’s dark arts in the popular thriller series ‘Severance’. The Ben Stiller-directed hit left many fans on the edge of their ...

As TikTok nears another ban deadline, creators and firms say they believe the Chinese-owned app will remain in the U.S. They ...

The value of brands and other intangible assets, including intellectual property, research, and development, has reached $80 ...

Revolt CEO Detavio Samuels explains how the linear TV and digital brand is adapting on the Variety podcast 'Strictly Business ...

The future of information and advertising will no longer be something we hold in our hands—it will be something we see ...

In today’s hyper-targeted, always-on market, there is increasing pressure to prioritize immediate short-term sales results ...

Could AppleTV+ be the next CTV platform to turn to ads? Plus, the bubble may have already burst on creators launching DTC ...

The iPhone-maker has been hit with a lawsuit filed in a US district court in San Jose, California, on Wednesday, March 19, that alleges false advertising of several Apple Intelligence features. The ...