The lawsuit targets the World Federation of Advertisers, a networking organization for big advertisers. It specifically names ...

WFA head of policy Gabrielle Robitaille gives The Drum a rare glimpse into what the world’s biggest brands are saying behind ...

(Reuters) - Elon Musk’s X has reached an agreement to resolve claims that live streaming service Twitch conspired with other ...

In his first interview since retaking the World Federation of Advertisers presidency, David Wheldon shares how he’ll be standing up for both the organization and the industry. After a long and ...

The suit takes aim at the World Federation of Advertisers and its initiative called the Global Alliance for Responsible Media (GARM), which led a boycott against the platform formerly known as ...

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X may not count Twitch among the worst ad boycotters X's beef is primarily with the World Federation of Advertisers (WFA), which had previously set brand safety standards that advertisers ...

Data from 2017 are WARC estimates, calculated by applying the World Federation of Advertisers' (WFA)* media inflation figures to historic cost per thousand (CPM) data. CPM data to 2016 have been ...

X’s lawsuit accused the World Federation of Advertisers and some of its corporate members of conspiring to withhold billions of dollars in advertising revenue from X, previously known as Twitter.