Joey McGuire and the Texas Tech football program are heading into this season with expectations as high as they’ve been in years. Not just to compete in the Big ...

Texas A&M almost tripled its NIL war chest from 2023-24, when its athletes received $19.4 million. Though there is major ...

This year, we saw an unprecedented amount of players who had yet to sign a contract after the NFL Draft. No, I’m not talking about a veteran free agent, I’m talking about rookies ...

The new agency vetting name, image and likeness deals in college sports reached an agreement that relaxes standards on player ...

Texas Tech football players are earmarked for $15.1 million of revenue sharing and are able to make outside NIL deals. Here's how they're handling it.

Texas head coach Steve Sarkisian issues blunt response to college football players demanding millions in NIL while lacking production.

The new agency vetting name, image and likeness deals in college sports reached an agreement Thursday that relaxes standards ...

Coach Steve Sarkisian is part of one of the biggest brands in college football, backed by ultra-rich NIL boosters and ...

This article was originally published on www.si.com/fannation/name-image-likeness as Nations top linebacker, with six figure NIL-valuation, commits to Texas Longhorns.

On paper, this year's Texas Tech football team is bigger, deeper and far more expensive, but does that mean the Red Raiders ...

NIL has been a hot topic of conversation surrounding the college football landscape in recent years since its approval in 2021. Between coaches, fans, analysts, and anyone else involved in the ...

Texas coach Steve Sarkisian broke down the changing tide of recruiting while addressing Texas high school coaches in San ...