Starbucks’ iced energy drinks and its controversial olive oil coffees have already been ... has embarked on an ambitious turnaround plan for the coffee chain. Niccol said in a recent interview ...

I’m not sure Starbucks has done that yet.” On the product side too, it’s fairly weak on new products recently. Olive oil-infused coffee, introduced in February 2023 and now removed from the ...

Starbucks has been making big changes as part of its “Big Fix.” Under new CEO Brian Niccol, who took the helm in Aug. 2024, ...