Female athletes fire back at Nike's controversial Super Bowl ad: 'Ignoring the real problem'
XX-XY Athletics, a brand focused on protecting women's sports, released a video in which several athletes reacted to Nike's ...
Nike says focus on athletes is paying off, but warns the toughest stretch of its turnaround is ahead
Shares of Nike Inc. moved higher after hours on Thursday after the sneaker maker reported fiscal third-quarter results that ...
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The 10 Most Influential Female Athletes Right Now
Currently, Ionescu is in the middle of headlining her very own Asia tour, spanning the Philippines and China. She's selling ...
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Woke is dead. Nike didn’t get the memo
And this ad ain’t it. Five months ago, XX-XY Athletics challenged Nike to stand up for female athletes with our ad “Dear Nike,” released on Oct. 10 last year. Yes, that’s X/X day.
Nike expects sales will plunge in current quarter as it faces tariffs, sliding consumer confidence
Nike will report fiscal third-quarter earnings after the bell on Thursday as the company tries to execute a turnaround under ...
Nike is betting Kim Kardashian can be its next Michael Jordan
Nike is joining up on a new brand with Kim Kardashian in a bet her star power can have the same impact Michael Jordan did 40 years ago, but for women ...
Nike to Post Worst Sales Drop 5 Years on Stagnant Demand
The shoe company has run into a slump, but a partnership with Kim Kardashian could be a step towards a turnaround.
Red Bull Adds 19-Year-Old Soccer Trailblazer Olivia Moultrie To Its Global Athlete Roster
Moultrie joins a global roster of Red Bull's elite athletes (including NWSL stars Trinity Rodman and Jaedyn Shaw) who embody ...
Sanja Komljenovic Was Ready for the Women’s Sports Boom. She Might Even Be Its MVP
The ONA Creative founder has spent the past decade driving the conversation about female athletics in popular culture.