The collab dropped at the Grammy's and ahead of the Super Bowl, but Todd Kaplan says its been a year in the making.

"HEINZ Ketchup is made in Canada, by Canadians, using Canadian tomatoes," Kraft Heinz said in a statement. The company then ran a full-page ad in the Monday edition of the Globe and Mail, touting its ...

The effort debuted during the Grammy Awards on Feb. 2 with a 30-second ad that plays off a 2018 Heinz Ketchup ad and promotes a new limited-edition flavor, the brand’s first co-created product in the ...

In mid-2023, Heinz announced its first-ever digital sauce dispenser, which allows consumers to personalize their sauces.

The collaboration officially kicked off with a short film, which depicts a classic Heinz Ketchup ad that takes a surprising turn, as it morphs into a teaser for Mustard’s limited-edition flavor ...

Mustard’s love of Heinz has long been immortalized in a diamond-encrusted Heinz Mustard chain the two-time Grammy-winner totes around, and he’s taking it a step further. In his new role, Mustard will ...

In its latest collaboration with Dijon McFarlane, aka DJ Mustard, Heinz has launched a limited-edition mustard offering.

But “buying Canadian” is more complicated than it may seem. Supply chains in Canada and the U.S. are so enmeshed that it can ...

Amid a "buy Canadian" push inspired by trade tensions with the U.S., some multinational food and beverage companies are working hard to highlight their Canadian-made products.

The collab officially debuted with a short film featuring the viral soundbite, where a classic HEINZ Ketchup ad morphed into a teaser for the partnership and Mustard’s new limited-edition flavor ...