Warc3y
Digging Deeper Down into the Empirical Generalization of Brand Recall: Adding Owned and Earned Media to Paid-Media Touchpoints
of those brands across all paid, owned, and earned touchpoints. Though, on average, brand user recall is 1.7 times higher than non-user recall (the user multiplier), there is variance in the user ...
foxbangor14d
Student clothing designers at UTC
Students at the United Technologies Center in Bangor have started their very own company before they've even earned their high school diploma. These young entrepreneurs launched Maine Minimal ...