The days of police badges and lightsaber spoons lurking in boxes are over. Kids now get QR codes. What happened?

Breakfast cereal can be healthy morning meal or candy in a bowl depending on what's in the box. The crunchy flakes can ...

In time for Halloween, Generals Mills is directing shoppers to a free mobile gaming application with additional promotional codes to promote its monster cereals on its family-sized boxes of Honey Nut ...