The iPhone maker had a headstart in the digital assistant space by launching Siri in 2011, but challenges have left it ...

Apple will announce the dates for the WWDC 2025. However, this might be the company's worst software event in years.

Every year, Apple typically holds three or four events to unveil new products. There's often a spring event around March or April, the Worldwide Developers Conference in June, a September event ...

A prominent Apple blogger says the company “squandered” its credibility by advertising Siri features as an iPhone 16 selling ...

A Bloomberg report indicates that Apple team leads are discussing the state of the Siri AI project internally and trying to reassure staff of its progress.

Apple usually holds a spring event every year between March and April. In 2021, its Spring Loaded Event was packed with the first M1 iPad Pro, the redesigned 24-inch iMac, the new Apple TV ...

Apple CEO Tim Cook said in the spring that his company had all kinds of big AI plans. Many of them have yet to materialize.

Apple's next set of major updates for the iPhone, iPad, and Mac operating systems could bring the biggest design changes ...

Apple is preparing a major overhaul of its software, due later this year, which will change the look of the operating systems ...

Best Buy's Apple Sales Event includes discounts on iPhones, iPads, MacBooks, AirPods, and more. Check out these rare ...

Apple's claim that every announcement deserves a big station is growing. At worst, this can lead to alienation, says Malte ...

Internal data suggests Apple Intelligence is failing to gain traction, and the Siri AI overhaul may now be delayed until 2027 ...